There are numerous platforms that offer data visualization and management solutions. Each has its own benefits when it comes to the role it plays in the business process. So let's discuss the different types of data management solutions, what to expect from each, and some of the best practices for managing each. Article Breakdown & … Continue reading Data Platforms: Using CRMs, Analytics, and Email systems
Pull up the stat/analytic/data tabs within any of your digital platforms and your screen will be covered in KPIs, Bounce Rates, Open Rates, Sessions, and Funnels - the list goes on for what seems like ever. Today, we're breaking down what some popular terms mean. Definitions Many platforms will share some of the same terms … Continue reading Analytics || What am I looking at?
It's no question that data plays a vital role in today's business landscape. There are plenty of multi-billion dollar companies that focus on collecting and selling data to gain key insights on consumers. These are the Googles, Facebooks, and Dunnhumbys of the world. Naturally, there are even more businesses interested in acquiring customer data to … Continue reading What analytics can do for your business